Perfect is the Enemy of Good from Entrepreuner.com File under: Self-Improvement I have a sticky note on my monitor with the quote “Perfect is the enemy of good – Voltaire” and I found out from the following article that I have misquoted the famous French writer and philosopher. The meaning is still the main point, […]
Read More“I’m just checking in…” from HubSpot File under: Communication I’m not going to lie. I delete almost (sometimes I’m weak) every email that comes to me that starts with “I’m just checking in…” or “I’m sorry to bother you…”. Karla Cook from HubSpot (@krla_cook) posted an article that is a useful guide on how to get […]
Read MoreIf ‘We’ score 80 and ‘You’ score 20… ‘We’ lose from Social Media Examiner File under: Communication How often have you gone to someone’s website and read, “We focus on the customer, and we do wonderful things, and we do it better than anyone, and we can solve all your needs, and we can…and we […]
Read MoreHear Ye! Hear Ye! from Buffer File under: Advertising You wouldn’t walk the streets with a sandwich board, would you? Don’t do the equivalent with your advertising. Creating a custom audience allows you to clone your best clients for your advertising. This cloned audience will save you money on advertising and increase sales by targeting […]
Read More‘Showing up is 80 percent of life.’ Sometimes it’s easier to hide home in bed. I’ve done both. – Woody Allen from Duct Tape Marketing File under: SEO Just showing up might help you reach the top of google in local SEO too. Local SEO isn’t that hard. It does have a lot of moving […]
Read More“Learn from the mistakes of others. You can’t live long enough to make them all yourself.” -Eleanor Roosevelt from Workfront File under: Business Improvement Every small business has a dream of moving on to the next level like it’s a video game. We all want to level up. One of the things you can do […]
Read More“When to email, or when not to email: that is the question” – Hamlet from HubSpot File under: Email Marketing Ok, so Hamlet didn’t really ponder that, but I know I do, and so do you probably. If you use email as a marketing tool (if not, you should start) you have had to have […]
Read MoreCheers to failing! from Forbes File under: Development I know you’ve heard all sorts of things about not giving up, keep trying, het up off the mat, etc. In any case, it’s always good to hear again. Caroline Castrillon from Forbes has a particularly inspiring post about how failure leads to success.
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